Peggy Sue Deaven-Smiltnieks graduated with a B.F.A. from the Rhode Island School of Design (RISD) and is the 2016 winner of the Toronto Fashion Incubator’s New Labels Competition. She founded Peggy Sue Collection Inc. with the mission of taking steps towards revitalizing the North American Farm and Fiber Industry.
In a time where a garment's maker and its fiber source are anonymous, Peggy Sue seeks to affect change in the industry by producing an exclusively North American Ready-To-Wear Collection that honors the Farmer, the Maker and the Creator. For without their time-honored skills, knowledge and hard work there would be no fiber, no fabric, no fashion.